Hello and Welcome! I’m a Product Design Leader based in London.
If you’re looking to learn about product, design, org leadership or how to deal with all the AI hype, I’d love to help.
I spent the last 10 years working at Meta, initially as a Product Designer on Facebook focussed on local business and location products, and then for the past 5 years, as a manager and org leader at WhatsApp on the Integrity & Support pillar, focussed on architecting safer ways to interact with new accounts and protect your own account. The last couple of years (2024-26) were heavily AI focussed, finding new ways to incorporate AI into the design and shipping process, rallying teams to embrace the ambiguity of AI tools, and launching WhatsApp features that would not have been possible without the use of AI and LLMs.
Before Facebook, I was a designer at Paperless Post working on their web and ios apps. My educational background is a masters degree in Human Computer Interaction from Georgia Institute of Technology in Atlanta, USA.
Are you someone who’s looking to learn more about building products at scale? Or how to use AI tools to speed up decision making within your company?
Working in tech for a few years now, I’ve learned a lot about how to design and ship products that people can use in their daily lives. A personal goal of mine is to share what I’ve learned about design, product and user experience with others. The recent wave of AI tools has made designers and PMs question a lot about their traditional roles. If you would like to talk to me you can reach out using the form below.
I would love to talk to you, if you are:
A student looking to get into product design or user experience or learn how to use AI tools effectively.
A product manager, software engineer or any tech person looking to learn more about design thinking and shipping products at scale.
Anyone looking to improve their design interviewing skills.
Someone who just wants to talk about design or shipping products in today’s AI crazed world.
Since a lot of my work is confidential, a portfolio keynote is available upon request. To give you an idea of my experience, I collected a set of publicly available articles about some projects I’ve been a part of:
WhatsApp launches AI chat support. WABetaInfo article.
WhatsApp tests AI based anti-scam features. WABetaInfo article.
WhatsApp features to prevent scams. News article 1, article 2, article 3, article 4, article 5.
Location privacy controls on Facebook. FB newsroom article.
Food ordering and social recommendations on Facebook. FB newsroom article.
Paperless Post launches an iPad app. Techcrunch article.
Paperless Post launches a physical product line. Techcrunch article.